Help your intern get a job

Alex, a summer intern at a public relations firm, found herself facing the end of a successful internship without the proverbial pot of gold at the end of the rainbow. Alex was smart, talented and well-regarded by her colleagues. Her agency, however, simply didn’t have a full-time job to offer her at the end of her internship.
So Alex’s manager took it upon herself to help Alex find a full-time job. Unfortunately, she’s the exception, not the rule. Only 37% of students say internships are a good job-search resource.
What can you do to help your intern find a job? Here are four options to keep in mind as summer comes to a close:
OPEN YOUR ROLODEX. The first thing Alex’s manager did was give Alex a short list of her friends and colleagues in the business. She encouraged Alex to reach out directly and use her name as a reference. One of those names, the president of another PR agency in Chicago, passed along Alex’s resume to an employee, who invited Alex in for an interview. She was hugely impressive and the rest is history.
MAKE INTRODUCTIONS. Perhaps you’re willing to take it a few steps further. If you’ve got a stellar intern, why not reach out directly to colleagues or clients who you think might benefit from a bright and motivated new graduate? Or invite your intern along for a working lunch or business meeting – and sing his praises on the spot. You can play matchmaker in the moment and give your intern an opportunity to interact with a potential new boss right then and there.
WRITE A STELLAR RECOMMENDATION. Before you get caught up in the next project at the office, take time to sit down and document the great work your intern has done. Take note of both his individual accomplishments and his contributions to the team. You can also weigh in on his potential. Why would he make an outstanding member of any future team? What does he bring to the table that you don’t typically see in young 2o-somethings? And while you’re at it, feel free to post a snippet of that recommendation on LinkedIn for the whole world to see.
ACT AS A MENTOR. Rena, a student at UCLA, spent her summer internship with a boutique financial services firm on the East Coast. She excelled in every way possible, but by the end of the summer she realized finance wasn’t for her. Ken, her boss, took the news in stride. He offered to stay in touch and told her to keep him in mind once she realized what she wanted to do – he’d be happy to help in any way possible. Three years later, Rena counts on Ken as one of her most trusted advisers. He has counseled her through career ups and downs, provided referrals and introductions, and continued to support her as she moves through the ranks of the fashion industry.
Remember, you can offer you interns more than just a full-time job at your organization. If there isn’t a position available, think instead about sharing your network with your intern, endorsing him or acting as a mentor – all of which could prove equally or more beneficial over the long term.

(Jodi Glickman is a speaker and founder of communications training firm Great on the Job. She is the author of “Great on the Job.”)

© 2013 Harvard Business School Publishing Corp. Distributed by the New York Times Syndicate