- Cisco’s flagship technology forum brings together regional technology and business decision makers to drive digitization agenda
- Themed ‘Your Time Is Now’, the event addresses current technology business issues and demonstrates how Internet of Things is driving monumental change in technology architectures
- Keynotes and topic sessions by leading technology executives to offer cutting-edge insights on the latest technologies and trends
Cisco announced the opening of its flagship IT and thought leadership event, Cisco Connect in the UAE, hosted by Cisco and its key strategic partners from April 17 – 18. Themed ‘Your Time is Now,’ Cisco Connect UAE 2017 addresses the current technology landscape as businesses transition into effective digital enterprises. The event demonstrates multiple solutions across verticals and showcase how connected cities integrate technology to manage their assets, services, and costs.
Alongside their partners, Cisco is demonstrating the latest innovations around how digitization is driving monumental change in technology architectures including data center and cloud, security, enterprise networks and collaboration, highlighting how they are increasingly impacting the growth of smart and connected communities. The event offers an unparalleled opportunity for attendees to network, share knowledge and drive the technology agenda for the region’s public and private sectors.
“It is a fact that digital transformation has emerged as the most transformative means to ignite sustainable growth and improve society. Technology now connects everything from people, processes and data to things and, consequently, we need to rethink how to approach digitization to maximize its value in both today’s and tomorrow’s digital world,” said Shukri Eid, Managing Director – East Region, Cisco Middle East.
“We are committed to partnering with our customers and partners to support them on their journey to a digitally transformed organization that is able to adapt and thrive in an environment of near-constant change,” added Shukri.
Cisco has a distinguished line up of keynote speakers who will share insights into relevant, valid and timely topics on key technology trends, IT growth opportunities and challenges in the Middle East Region.
By 2020, 50 billion devices will be connected as a result of IoT’s speed of innovation and 70 percent of the whole global population will be mobile. The Middle East and Africa region is predicted to see a 12-fold growth in Mobile Data Traffic; with an increase of Mobile Device and Connections from 1,330 million in 2016 to 1,814 million in 2021.
This means that enterprises and industries in the Middle East will have to act with speed, accompanied by good digital strategies in order to survive. Cisco believes that several technology transitions – including the emergence of the IoT, increased mobility, cloud computing, and the growing importance of big data and analytics – are combining to enable IoE. Cisco predicts that Dubai’s public and private sectors can achieve a potential AED17.9bn ($4.87bn) in value by 2019.
Demonstrating best solutions
At this year’s Cisco Connect UAE, Intel is partnering with Cisco as Technology Sponsor, while Emircom and Alpha Data have signed on as Diamond and Platinum sponsors, respectively.
The event will also host Cisco’s ‘The World of Solutions’, an interactive exhibition area that incorporates product and technology demonstrations, and the latest solutions from Cisco and its partners. This year’s event will host 17 partner stands.
“The UAE is rapidly evolving as a leading global digital player, paving the way for an even more prosperous and sustainable economic future for its people. Cisco Connect UAE offers platform for industry leaders and change agents of every kind to come together to gain insights and share experiences and ideas on how to flourish in the age of digitization,” added Shukri.