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EMotorad starts global journey with e-bike launch in UAE

After successfully catering to the Indian market, EMotorad is ready to expand its arms to the UAE.
  • The brand sees UAE as a major platform to showcase its futuristic products globally
  • EZYTRONIX and EM have joined hands to launch the flagship brand and establish EM products

The Indian premium e-bike company EMotorad (EM) recently launched its first overseas operations in UAE in August.

The makers of e-bikes are thrilled to enter the UAE market as they see it as a major opportunity to redefine mobility across the country. The EM is excited to showcase its international range of EV products on a global level during the upcoming Dubai Expo in October 2021.

“Dubai is the gateway to the world. And our motto to come to the UAE is to cater to a broader segment of the audience,” said Aditya Oza, Co-founder, and CMO, EMotorad. “We wish to work very closely with our overseas partners as well as the government. Also, with the Dubai Expo coming, we found this to be the perfect time for us to step in, as it attracts prominent people from around the world.” 

EZYTRONIX and EM have joined hands to launch the flagship brand and establish EM products.The collaboration will expand EM’s market in GCC thereby generating further opportunities for people to experience e-bikes. 

The collaboration will further contribute to the growth of the EV market in the Middle East market. EZYTRONIX and EM will also pool expertise for technological innovations for better quality and more durable products. 

EM is one of the largest e-bike manufacturing companies in the world with four factories in China and one in India and has clients in over 72 countries.