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Gulf aviation industry sets sky-high standards

  • Qatar Airways CEO, Engr. Badr Mohammed Al Meer, emphasizes innovation in elevating customer experience amidst growing competition.
  • Digital innovation drives organizational efficiencies, supporting the expansion of Qatar Airways into growth markets like China and India.

Doha – The competitive aviation landscape in the GCC region is elevating customer experience standards, according to Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al Meer.

He noted that the competition is intensifying for potential rivals, yet he welcomes the challenge for Qatar Airways, expressing confidence in the airline’s ability to maintain its market-leading position and outshine competitors in the future.

Al Meer has unveiled several significant new developments aligned with his vision for the future of Qatar Airways. Aimed at revitalizing the global airline and its group of businesses, his roadmap for success emphasizes innovation as a cornerstone. This focus on innovation is evident in Qatar Airways’ upcoming products and services, including the introduction of new First-Class cabins on select aircraft.

In an interview with CNBC, Al Meer said, “This is a new era.” The comprehensive interview highlighted the overall positive outlook for the Group, as Engr. Al Meer outlined his strategy for developing a high-yielding concept for Qatar Airways’ new First Class cabin.

Engr. Badr Mohammed Al Meer

“The demand from certain sectors indicates a strong interest in First Class, prompting us to introduce a newly-designed First Class cabin unique to Qatar Airways. No one can develop a First-Class cabin better than us; we are combining the experience of flying commercial and executive jets to create something new. We are 70 to 80 percent ready and are just finalizing colors. We hope to announce it soon,” said Al Meer.

He also disclosed Qatar Airways’ redesign of its premium Qsuite, set to debut at the Farnborough International Airshow in July 2024. Qatar Airways’ award-winning Qsuite Business Class set new industry standards when launched in 2017 and continues to serve as a benchmark for the aviation industry.

Furthermore, he highlighted how digital innovation is driving organizational efficiencies, as the airline announces exciting new routes in growth markets, including China and India. These expansions further enhance Qatar’s role as a gateway to the world.

Qatar Airways currently serves over 170 global destinations and will soon launch inaugural flights to Hamburg and Tashkent, and resume flights to Lisbon and Venice. Additionally, Qatar Airways will resume several summer seasonal routes, including Adana, Antalya, Bodrum, Marrakesh, Mykonos, Sarajevo, and Trabzon.