INSEAD Day 4 - 728x90

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Jordanian firms forge trade partnerships at APAS Show 2022

The show was held from 16-19 May in Brazil. (JNA)
  • Seven companies participated in the Jordanian pavilion, which was organized by the Jordanian-Brazilian Business Association and Jordan Exports.
  • Jordan Chamber of Industry President Fathi Jaghbir said the "successful" Jordanian participation has laid the groundwork for future business.

Jordanian companies forged trade partnerships during their participation in the APAS Show 2022, an annual food and beverages exhibition held southeast of Brazil in Sao Paulo.

Seven companies participated in the Jordanian pavilion, which was organized by the Jordanian-Brazilian Business Association and Jordan Exports, a public-private institution that coordinates national export activities.

Ahmed Khudari, Vice President of the Jordan Chamber of Industry (JCI) and the Head of the Jordan Exporters Association (JEA), pointed out that the show, held from May 16-19, is a key global event.

It brings together the biggest international brands and more than 70,000 executives and trade directors, he noted.

JCI President Fathi Jaghbir said the “successful” Jordanian participation has laid the groundwork for future business, adding that it should be “leveraged appropriately.”