Luxury car market rides on sustainability
GCC luxury car market thrives amidst economic challenges, fueled by sustainable models and innovative approaches driving continued growth.
A shift in consumer preferences — with a substantial percentage of sales coming from smaller and midsize vehicles — hasn’t dented the appeal of luxury cars, says Peter White, Sales Director at Audi Middle East.
Recession fails to dent luxury car sector
Dr Manfred Bräunl from Porsche discusses the evolution of automotive industry, including luxury segment
Amid rapid tech growth and rising environmental concerns, understanding the current automotive industry trends, especially in luxury, is vital, says Dr Manfred Bräunl of Porsche.
Luxury car market navigates challenges
Developing the necessary infrastructure is the key challenge in achieving sustainable mobility, says Dr. Hamid Haqparwar of BMW Group Middle East.
In addition to battery electric vehicles, BMW is exploring hydrogen fuel cell technology to harness the potential of clean hydrogen production in the region, adds the managing director of BMW Group Middle East.