• Why is it essential to tackle human challenge?

    Louise Beveridge, Business Communicator, Educator and Speaker, speaks to TRENDS on why it is important to enhance the Arab women representation in the boardrooms. Beveridge participated in the Top CEO Conference & Awards, which was held at the King Abdullah Economic City, Saudi Arabia, on April 10 and 11. How...
  • How automation is driving changes in workplaces?

    The private sector can become a positive force of change through competition and innovation. TRENDS talks to Martin Roll, a top-notch Business & Brand Strategist, on why It is critical for businesses to develop products that redefine their category, delighting customers with the unexpected, thereby cementing emotional bonds. Roll will be...