Sydney, Australia – Australia’s national newswire has agreed to provide content to Google’s Gemini artificial intelligence to improve its responses, the two firms said.
The deal would help deliver real-time information to “enhance” responses in the Gemini app, said Nic Hopkins, Google’s head of news partnerships for Australia and New Zealand.
Australian Associated Press, which was established 90 years ago, said its journalism would ensure timeliness and accuracy in the information Google’s products provide.
“This is a strong endorsement of our reputation as a leading and trusted news media organisation,” AAP chief executive Emma Cowdroy said.
A growing number of deals between news media and generative AI makers have been struck recently as tech firms look to make their natural-language responses to users’ questions more relevant.
AFP news agency signed a deal with Mistral in mid-January allowing the startup’s chatbot to draw on the news agency’s articles to formulate responses.
Other news organisations have launched legal challenges over AI use of their copyrighted content.
