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Digital tool launched to help UAE SMEs boost digital reach

    • Chamber members can set and verify their business profiles on Google Search and Maps 

    • The tool can generate a customized total score for each business’s online readiness 

    Dubai: Members of the Dubai Chamber can set and verify their business profiles across single or multiple locations on Google Search and Maps using a dashboard called Business Online Presence launched jointly by the Chamber and Google on Tuesday.

    The online profiles feature essential business details such as opening hours, contact details, address and photos. Businesses can also post timely offers and promotional packages during special seasons, a statement issued by the Chamber said.

    The digital solution, the statement said, is designed to help businesses in the UAE manage their online presence, maximize visibility and attract new customers. 

    The tool can generate a customized total score for each business’s online readiness and reputation management. Members of the Dubai Chamber, whether small or medium-sized enterprises, can use the dashboard to standardize brand experience and engage with customers through online reviews, access timely insights like their store visits and identify operational challenges faster. 

    Through this program, registered businesses can also access the ‘Maharat Min Google’ training program to learn the digital skills needed to grow online.

     Hamad Buamim, President and CEO of Dubai Chamber, described the dashboard as a versatile and reliable tool that helps SMEs seamlessly manage their online presence, reputation, and activities from a single platform.