Riyadh, Saudi Arabia – Saudi Entertainment Ventures (SEVEN), a wholly owned subsidiary of the Kingdom’s sovereign wealth fund, the Public Investment Fund (PIF), has announced the start of construction on its new entertainment destination in Almadinah.
The $346-million project, which is expected to be completed in 2025, is being developed by BUJV, a joint venture by AL BAWANI CO. LTD. and UrbaCon Trading & Contracting.
The entertainment destination will be located next to King Fahad Central Park and will cover an area of over 100,000 square meters. It will include a variety of attractions, including a family entertainment center, an e-karting track, a Discovery Adventures center, a Play-Doh entertainment center, a state-of-the-art cinema, a ten-lane bowling alley, a wellness center, and a wide range of retail and food and beverage outlets.
SEVEN is investing more than SAR 50 billion to build 21 entertainment destinations which will provide unique and innovative world-class entertainment experiences and global partnerships from within the sector.
The upcoming projects are located in 14 cities across the Kingdom: Riyadh, Kharj, Makkah, Jeddah, Taif, Dammam, Khobar, Al Ahsa, Almadinah, Yanbu, Abha, Jizan, Buraidah, and Tabuk.
In a statement, Abdullah AlDawood, Chairman of SEVEN, said: “Our entertainment destination in Almadinah will transform the entertainment landscape of the region and bring new, unique, and exciting experiences to the people of Almadinah. This project is part of our commitment to enriching the quality of life for millions of Saudis.”