Cyber insurance shapes the future of cybersecurity
Cyber insurance, particularly around ransomware, is moving towards a world where insured businesses have strong cyber resilience, well-defined disaster recovery...
Opinion
Choice and opportunity are crucial for empowerment
"These are all campaigns into which I have poured my heart and soul. True empowerment, the kind I want for...
Opinion
Opinion
Word of mouth eventually makes customers custodians of brands through trust and meaningful connections
People share ideas or content or experiences that reinforce their values or their sense of identity, which is good for...
- For the last 10 years, business models have been taking big leaps toward profits with marketing strategies largely driven by new technologies
- However, word of mouth remains the biggest driver of business even today. People share ideas or content or experiences that reinforce their values or their sense of identity
Opinion
Fast-paced digital lifestyle of customers key focus of marketers as they seek to beat peers, competitors
With the use of advanced analytics platforms, marketers can measure consumer engagements, gaining insights into their brand equity, learning to...
- Marketers are looking for platforms that can leverage unified marketing data from various channels and campaigns and simplify analysis.
- Brands need tangible data that tells them how their campaigns are performing in real-time to optimize for improvement.
Opinion
Multi-disciplinary solutions needed to deal with food crisis and water scarcity in MENA region
It is essential to adopt sustainable water management practices to build resilience, sustain peace and improve the well-being of local...
- The MENA region is the world's most water-scarce area with economic downturns, climate change, and so forth rapidly worsening the situation, writes Dake Rechsand CEO Chandra Dake
- All nations in the region are experiencing groundwater depletion. The rate of withdrawal of surface and groundwater is very high, with low replenishment rates, he adds
Opinion
AI, metaverse boost training and streamline hirings
The new virtual training environments allow the creation of a fully realised world that can be manipulated to appeal to...
- Combining AI and metaverse technologies affords companies an incredible new opportunity to train and equip people with the necessary skills
- The new technologies have the potential to deliver a US$1.6 trillion boost to the global economy over the next eight years, according to PwC forecasts
Opinion
How the Middle East can promote agritech
The region’s agriculture suffers from a variety of economic and policy problems. There is a lack of agricultural labor. The...
- The Middle Eastern countries need to adopt the latest agritech to make their farming sustainable, and to overcome their food supply and security challenges
- The region’s agriculture suffers from various economic and policy problems. The sector’s capabilities are underdeveloped, yields are low and soil salinity is an issue
Opinion
OPEC+ output cuts continue to impact energy market
Commodities, meanwhile, trade mostly higher as the market's focus remain altered between optimism over China reopening after exiting its strict...
- Commodities trade mostly higher as the market's focus remains altered between optimism over China reopening and an extended rate hike cycle in the US
- Energy market, meanwhile, continues to focus on the price-supportive impact of OPEC+ production cuts and upcoming EU sanctions against Russian crude sales
Opinion
Global talks between religions key to peace and justice
The hopes placed on the event -- attended by prominent religious figures and symbols, including the Grand Imam of Al...
- Bahrain Dialogue Forum East and West for Human Coexistence is a key event seeking to build bridges of dialogue between different religions, sects, thoughts and cultures
- The event is attended by prominent religious figures and symbols, including the Grand Imam of Al Azhar and Pope Francis of the Catholic Church
Opinion
Multitenancy in cloud makes work more enterprising
Multi-tenant cloud-based deployment can offer vast amounts of storage, a speedy implementation, and advanced security capabilities. If the leadership team...
- As a true cloud-based platform, multi-tenant deployment can offer vast amounts of storage, a speedy implementation, and advanced security capabilities
- If the leadership team is seeking comprehensive, end-to-end transformation, multi-tenant is unequivocally the best option for the long term
Opinion
Firms in Middle East focus on sustainability innovation
Innovations poised to have an important impact on the sustainability of seven industries: advanced manufacturing services, retail, banking, energy, healthcare,...
- With growing value chain volatility, efficiency in retail is fundamental, and AI more accurately monitors and reduces scope 3 emissions
- Investing beyond carbon is now fundamental and nonnegotiable for an entire portfolio-level transformation by energy companies
Opinion
Refinery margins go up for gasoline, distillate products
Strength this week has been driven by a continued developing tightness in the fuel product market, US exports of crude...
- While crude oil has been mostly rangebound since July, the fuel product market has continued to tighten as supplies in Europe and the US have become increasingly scarce
- As long as the product market remains this tight, the risk of seeing lower crude oil prices -despite the current worry about recession - seems to be low, says Saxo Bank expert
Cyber insurance shapes the future of cybersecurity
Cyber insurance, particularly around ransomware, is moving towards a world where insured businesses have strong cyber resilience, well-defined disaster recovery...
Opinion
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Women break barriers for gender equality in finance
This culture should recognize and value the contributions of women and prioritize their growth and development. By highlighting successful women...
Opinion
For GCC, centralized demand planning is indispensable
Facing challenges like varied categorization and technical standards, GCC economies are turning to innovative solutions. With digital technologies and unified...
Economy
MEA brands focus on personalized customer experience
"Post-Covid GCC travel trends are promising: about 50% of customers plan to increase digital spending in travel and retail. With...
Opinion
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Opinion
Logistics delivers boom with value-added services
"A top-tier, industry-specific enterprise resource planning (ERP) solution is vital for efficiently delivering these value-added services. Distributors grapple with supply...
- The Middle East and African freight and logistics market is predicted to record a compound annual growth rate of about 6% between 2023 and 2028
- To tap into growth opportunities in the region and for better results, distributors must consider incorporating value-added services into their strategies
Opinion
BRICS expansion points to a shift in global dynamics
The Middle East, with its vast resources and strategic position, can play a crucial role in BRICS' vision of a...
- The inclusion of major Middle Eastern countries, six out of the ten biggest global oil suppliers, will now be part of the BRICS
- This gives the alliance significant leverage in the global energy market, potentially influencing global oil prices and energy policies
Opinion
Cloud-based tools help optimize customer experience
Customer experience leaders in organizations of any size will see increased satisfaction in self-service, routing, and agent utilization by implementing...
- Seventy percent of consumers believe a company's effectiveness is determined by its service
- New tools help automate tasks, provide data and insights, inform decisions, and improve workflow