Travel companies give wings to Saudi tourism aspirations
Fueling this ambition is an intricate web of travel companies, including tour operators, airlines, accommodation providers, cruise lines, and destination management companies. These firms are crucial cogs in the grand tourism machine, each contributing in unique ways towards marketing Saudi tourism and wooing tourists.
Saudi Arabia: An emerging tourism hub
The Kingdom is harnessing the potential of tourism for economic growth, job creation, and cultural exchange. In 2022, Saudi Arabia welcomed 16.6 million visitors, becoming the most visited Middle Eastern country. By Q1 2023, the number of tourists increased by a remarkable 64 percent compared to 2019. Key attractions include heritage and cultural sites, adventure…
Saudi Arabia harnesses technology to boost tourism sector
VR and AR technologies offer tourists pre-visit virtual explorations of cultural and natural sites, driving engagement and anticipation. Onsite, the growing use of digital payment methods such as Apple Pay and UnionPay simplifies transactions, boosting the overall travel experience, they add.
E-visas to drive tourism’s GDP share to 10%
Saudi Arabia is leveraging digital solutions to streamline travel, link tourists with local enterprises through apps, and enhance experiences via VR, boosting the ‘wow’ factor with unique projects for global visitors.
Saudi tourism magnets: Oasis, bustling cities
New tourism framework has been enacted, refining regulations and systems to lure investors, boost competitiveness, and elevate service quality in the sector across the Kingdom of Saudi Arabia.
Saudi tourism on growth path despite hiccups
Saudi Arabia is investing $500 billion in NEOM, a future city in the northwest, expected to be a hotspot for tourism, tech, and innovation. It is also transforming the UNESCO heritage site, AlUla, into a key tourist attraction.