INSEAD Day 4 - 728x90

Samsung biggest chip investor

The tech giant invested nearly $59.2bn in 2025.

flynas to set up new hub

Five destinations in first phase of operations.

AD Ports Group acquires CLI

CLI is Brazilian agri-bulk terminal operator.

$1.59bn Makkah project awarded

A consortium will develop two districts in the Holy City.

2PointZero posts profit surge

Growth driven by merger consolidation.

Ekar kicks off car rentals in KSA

“A car owner can now spend their valuable time on other activities and enjoy high yielding passive income on assets they already own,” said Vilhelm Hedberg, Founder of ekar.
  • Ekar’s entire process of renting vehicles is contactless, as the rented cars will be activated through an app, which unlocks the vehicle, while the keys are inside the car
  • This feature aims to reduce the chances of theft and unauthorized access

Ekar, Middle East mobility company, has launched a contactless peer-to-peer car-sharing service in Saudi Arabia. Through this facility, individuals can earn money by renting out their vehicles on the ekar platform.

Ekar’s entire process of renting vehicles is contactless, as the rented cars will be activated through an app, which unlocks the vehicle, while the keys are inside the car.

Without the authentication of the app, these cars will be completely immobilized, and will not start.

This feature aims to reduce the chances of theft and unauthorized access.

To enable a vehicle to be enlisted in the ekar app, it should be inspected and installed with a telematics unit or ‘health tracker’ by the ekar operations team.

Upon listing, Ekar’s 270,000 members can book the vehicle for their use.

“A car owner can now spend their valuable time on other activities and enjoy high yielding passive income on assets they already own,” said Vilhelm Hedberg, Founder of ekar.

He added, “This massive addressable market of cars will enrich the breadth of vehicle choice, and ekar carshare members can now access an almost endless fleet of vehicles from economy to luxury.”