- Dubai, UAE -- UAE carrier Emirates defended its title as the fourth most valuable airline brand, with a staggering 30 percent increase in brand value, reaching $6.6 billion, according to Brand Finance, a brand valuation consultancy. With global travel recovering after the peak of the COVID-19 pandemic, airline brands in the Middle East have...
UAE, Saudi Arabia, Qatar emerge as soft power leaders
The surge of three GCC nations in the Global Soft Power Index, with UAE leading with a perfect economy score, highlights their global influence and reputation enhancements.ADNOC is UAE’s most valuable brand for 4th year
ADNOC maintained in 2022 its position as the UAE's most valuable brand for the fourth consecutive year, according to a new report from Brand Finance, the world's leading independent brand valuation consultancy. Brand Finance also ranked Dr. Sultan bin Ahmed Al Jaber, Managing Director and Group CEO of ADNOC, number...




