Riyadh, Saudi Arabia — The Saudi Red Sea Authority, in cooperation with the Ministry of Tourism, has launched the “Seas of Excellence” training program to improve the quality of tourism services and adopt international best practices to deliver a luxurious coastal tourism experience.
Minister of Tourism Ahmed Al-Khateeb attended the launch ceremony.
According to the Ministry of Tourism, the program is offered for the first time on board the European Cruise and is accredited by the British University of Plymouth and Dale Carnegie.
The program will equip employees at luxury coastal resorts and travel agencies with professional skills essential in the tourism sector, to ensure that visitors to the Kingdom enjoy an exceptional experience.
The undertaking is part of the Ministry of Tourism and Saudi Red Sea Authority’s efforts to enhance the coastal tourism experience by harnessing the potential of national talent.
Saudi Tourism Contribution to GDP Up
Last year, the contribution of the tourism sector to Saudi Arabia’s gross domestic product (GDP) has increased to 4.45 percent.
Minister of Tourism Ahmed bin Aqeel Al-Khateeb said during his participation in the 10th Arab-China Business Conference last year that the ministry has developed comprehensive plans for the travel and tourism sector, which is three percent of the labor market.
“The Kingdom will invest more than $800 billion over the next ten years”, the minister said, adding that tourists may acquire Saudi tourist visas electronically.
