Paris, France -- The ATP announced on Thursday the creation of a new Masters 1000 event which will take place annually in Saudi Arabia from as early as 2028. The new event will be played on hard courts and take place "at the start of the season" in a city...
ATP and Saudi Arabia’s PIF launch new tennis tech platform
NEW YORK and RIYADH — The ATP Tour, in a landmark partnership with the Public Investment Fund (PIF), has unveiled ATP Tennis IQ Powered by PIF, a cutting-edge technology platform designed to revolutionize how players access data and improve their performance. The new system aims to level the playing field...
Saudi Arabia’s PIF announces tennis partnership with ATP
In a joint statement, the two bodies said the partnership marked "a significant shared commitment to enhancing global tennis". The statement did not give details of the amount of the investment which will see PIF become the official naming partner of the ATP rankings.
Saudi Arabia discusses tennis tournaments in Kingdom
LONDON, UK - Novak Djokovic warned on Saturday that the "integrity and tradition" of tennis must be preserved should the sport strike a tournament deal with Saudi Arabia. Both the ATP and WTA, which run the money-spinning men's and women's tours, have had discussions with Saudi Arabia. The country has been...
