ATP and Saudi Arabia’s PIF launch new tennis tech platform
NEW YORK and RIYADH — The ATP Tour, in a landmark partnership with the Public Investment Fund (PIF), has unveiled ATP Tennis IQ Powered by PIF, a cutting-edge technology platform designed to revolutionize how players access data and improve their performance. The new system aims to level the playing field...Women’s tennis signs ‘multi-year partnership’ with Saudi investment fund
New York, United States -- The women's tennis tour (WTA) on Monday announced "a multi-year partnership" with the Saudi Arabian sovereign wealth fund (PIF), emulating a deal made by the men's tour (ATP) in February. The WTA said in a statement that it shared with PIF an "ambition to grow women's...Saudi Arabia’s PIF announces tennis partnership with ATP
In a joint statement, the two bodies said the partnership marked "a significant shared commitment to enhancing global tennis". The statement did not give details of the amount of the investment which will see PIF become the official naming partner of the ATP rankings.Djokovic and Nadal to play 6 Kings Slam in Saudi Arabia
Riyadh, Saudi Arabia - Novak Djokovic and Rafael Nadal will headline a new exhibition tournament in Saudi Arabia, organizers said. The Serb and the Spaniard, with 46 major titles between them, will be joined by Wimbledon champion Carlos Alcaraz and Australian Open winner Jannik Sinner at the 6 Kings Slam. World...Choice and opportunity are crucial for empowerment
"These are all campaigns into which I have poured my heart and soul. True empowerment, the kind I want for my daughter, involves the opportunity and tools to make your own choices," adds Al-Saud, Ambassador of the Kingdom of Saudi Arabia to the United States of America.Saudi envoy to US deplores Western media criticism of women rights in kingdom
Washington D.C., US--– Saudi Arabia's ambassador to the US, Reema Bandar Al-Saud, has expressed disappointment with recent media criticism of the kingdom's hosting of the Women's Tennis Association Finals and broader issues concerning women's rights in Saudi Arabia. In response to an opinion piece published by The Washington Post, she...WTA Finals to be held in Mexico, says sports body
NEW YORK, US - Cancun will host the WTA Finals October 29-November 5, the WTA announced on Thursday. The Mexican resort would stage the season ending tournament after reports that Saudi Arabia was front-runner to land the event. The WTA said in a statement that officials "weighed a number of competitive...Saudi Arabia discusses tennis tournaments in Kingdom
LONDON, UK - Novak Djokovic warned on Saturday that the "integrity and tradition" of tennis must be preserved should the sport strike a tournament deal with Saudi Arabia. Both the ATP and WTA, which run the money-spinning men's and women's tours, have had discussions with Saudi Arabia. The country has been...Tunisian star Ons Jabeur calls for ‘dignity’ amid row over migrants
A week after President Kais Saied ordered "urgent measures" against irregular sub-Saharan migrants, Tunisian tennis star Ons Jabeur has spoken out against "discrimination". In a tweet Jabeur said that as a proud Tunisian, Arab and African woman she celebrates the right of everyone to live with dignity.Tennis sensation Ons Jabeur enters second round at home
The 28-year-old, whose ambition is "to be a good example for all the young people who follow her" has won three WTA titles including two this year in Madrid and Berlin.Former tennis star jailed in Britain over bankruptcy
Former tennis star Boris Becker was on Friday jailed for two and a half years after being found guilty by a British court of charges relating to his 2017 bankruptcy.From a tennis court in Dubai, Andrey Rublev says ‘no war please’
Andrey Rublev made a plea for peace after notching an eighth consecutive victory on Friday to move into his second final in as many weeks with a 3-6, 7-5, 7-6 (7/5) win against Hubert Hurkacz in Dubai. The Russian No.2 seed signed the camera lens on court with the message,...













