Noon, the digital marketplace created in the region, for the region and powered by the region’s leading retailers, has signed a partnership agreement with United Electronics Company (eXtra) that establishes the Saudi electronics giant as Noon’s exclusive partner for a range of consumer electronics and home appliance items such as Samsung, LG, Sony, Braun, Kenwood…

Saudi Arabia’s clamping on corrupt officials, including princes and ministers, has put this Gulf nation on the forefront of the battle to refurbish the decades-old system. Undoubtedly it was a decisive action of Saudi Arabia’s Crown Prince Mohammed bin Salman to detain dozens of princes, businessmen and senior officials on the charges of corruption. Later…

TRENDS speaks to Huda AlLawati, Chief Investment Officer, Savola Group, Saudi Arabia, on wide ranging issues including the role of FDIs, startups, state-owned funds and new reality. When we talk about global trade and attracting new investments, how Saudi Arabia is placed at this moment? The ongoing wave of reforms, outpacing most reform agendas globally,…